There is a class action lawsuit against Direct Fairways, a golf marketing company, filed in 2022 by golf courses and businesses that allege that the company engaged in fraudulent and deceptive marketing practices.
The lawsuit alleges that Direct Fairways falsely promised to provide golf courses with significant advertising revenue and to businesses with exclusive access to a large network of golf courses. The lawsuit also alleges that Direct Fairways charged golf courses and businesses upfront fees without delivering on its promises.
Direct Fairways has denied any wrongdoing and has stated that it is committed to providing its customers with a fair and ethical experience. The lawsuit is still pending, and it is unclear how it will be resolved.
The Direct Fairways lawsuit is a reminder that it is important to do your research before doing business with any company. It is also important to get everything in writing, including any promises or guarantees that are made to you.
If you are a golf course or business that has been harmed by Direct Fairways, you should contact a consumer protection attorney.
Here are some tips for protecting yourself when doing business with a new company:
- Do your research and check the company’s reputation online and with the Better Business Bureau.
- Get everything in writing, including any promises or guarantees that are made to you.
- Be wary of companies that charge upfront fees without delivering on their promises.
- If you have any concerns about a company, you should consult with an attorney before signing any contracts.